Automotive

The concept of what a car is for is drastically changing. The convergence of mainly trends like sostenible mobility, autonomous driving, connectivity and the gig economy is revolutionizing today’s automotive businesses. Each one of these trends is a complete world on its own, but the combination of all four is profoundly disruptive and creating the need for change.

But retailers are changing playgame rules to be important players with customer-centric business models are entering the automotive space. Customers mobility needs and expectations, shaped by experiences in other industries, are incrementing every day.

Automotive players still are in a good starting position to win the customer, but they needs reinventing themselves in 3 dimensions: ability to compete, customer experience and new business models.

The future of mobility is now

Technology trends & new user expectations are unlocking a new automotive era and how the traditional automive players acts will shape its future to lose or win this digital disruption.

Modern automotive is evolving the industry toward online platforms based and enabling stakeholders to expand their own ecosystems and extend their reach. Those that treat it as an opportunity will position themselves for a thriving, open & digital future.